Bringing the best in real news to your desktop. Why do this?
- Because it gives new readers context.
- Reading isn’t dead. It has evolved. So why should consumers read this blog?
- Because it will help them to understand issues everyone faces today.
The news can be short or long, a personal intro to life or a mission statement, a manifesto for the future or a simple outline of the types of things readers want.
Here are some questions:
- Why are the readers checking out a blog rather than a newspaper?
- What topics does the reader want to understand?
- Who would the reader love to connect with through this blog?
Donna Balancia is the editor of News in a Nutshell and owns and operates Balance Marketing and PR which creates web destinations and content. For news scoops send press releases and information to firstname.lastname@example.org.